Donating an investment
Donating an investment may help you meet both your personal financial goals and fulfill your charitable goals.
Donating appreciated shares is an excellent tax strategy for charitable giving. That’s because as long as you have held the shares for twelve months, you can take a deduction worth their current market value. Meanwhile, any qualified charity can reap the full value of the shares, too (without having to pay taxes when they sell the shares). -Kiplinger.com, 2007